Sizcom Digital-Email Marketing in Calicut, Kerala

Email marketing is a form of direct marketing that uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. However, the term is usually used to refer to: (1) Sending emails with the purpose of enhancing the relationship of a merchant with its current or previous customers, and (2) Sending emails with the intention of acquiring new customers or convincing current customers to purchase something immediately. Email marketing is similar to other types of marketing, such as direct mail marketing and telephone marketing. However, there are some key differences. One key difference is that email marketing is perceived more positively by customers than other types of marketing. This is because email is an asynchronous form of communication, meaning that customers can consume email messages at their convenience, rather than having to listen to a sales pitch during work hours. In addition, email marketing is more affordable than other types of marketing, making it a more viable option for small businesses and startups.